Browsing Department of Marketing by Subject "TOE framework"

Now showing items 1-4 of 4

B2B E-commerce adoption amongst manufacturing SMEs: An Evidence from Ghana.

Ocloo, C. E.; Xuhua, H.; Akaba, S.; Addai, M.; Worwui-Brown, D. K.; Spio-Kwofie, A. (Australian Journal of Economics and Management Sciences, 2018)

Electronic commerce (EC) has considerable potential to nurture the growth of small and mediumsized enterprises (SMEs) in developed and developing nations alike. However, e-commerce growths among SMEs in developing countries ...
The Determinant Factors of Business to Business (B2B) E-Commerce Adoption in Small- and Medium-Sized Manufacturing Enterprises

Ocloo, C. E.; Xuhua, H.; Akaba, S.; Shi, J.; Worwui-Brown, D. K. (Bellwether Publishing, Ltd., 2020)

This research examines the relationships between technological, organizational, and environmental (TOE) factors on different levels of B2B e-commerce adoption. A survey of 315 Ghanaian manufacturing SMEs was validated and ...
The determinants of business-to-business e-commerce adoption in small and medium-sized manufacturing enterprises.

Ocloo, C.E.; Hu, X.; Ocloo Akaba, S.; Worwui-Brown, D.; Junguo, S. (Journal of Global Information Technology Management, 2020)

This research examines the relationships between technological, organizational, and environmental (TOE) factors on different levels of B2B e-commerce adoption. A survey of 315 Ghanaian manufacturing SMEs was validated and ...
Electronic commerce adoption barriers of Ghanaian manufacturing SMEs: an artificial neural network analysis.

Ocloo, C. E.; Xuhua, H.; Worwui-Brown, D.; Addai, M. (American Journal of Multidisciplinary Research, 2018)

The adoption of Electronic Commerce (EC) has fostered the growth of Small and Medium-sized Enterprises (SMEs) in both developed and developing countries. This research examines potential barriers within the Technology- ...

Browsing Department of Marketing by Subject "TOE framework"

Browsing Department of Marketing by Subject "TOE framework"

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